Móz Designs
Móz designs and fabricates architectural metal sheets, columns, ceilings, walls, and room dividers in Oakland, CA. Using a unique balance of color, texture, and grain, Móz redefines metal surfacing materials to create architectural metal products. www.mozdesigns.com
I led diverse creative teams, including designers, programmers, and multimedia specialists, to deliver complex projects, championed brand consistency, and actively contributed as a designer. I also directed cross-functional creative teams on complex projects, encompassing all aspects of production from design and programming to video and 3D. I served as the ultimate brand steward, ensuring consistent execution across all platforms.
Brochures, collateral, packaging, printed marketing materials
Motion graphics and video presentations
A dynamic motion graphics presentation I developed for Móz Designs Metals and Architectural Products company to enhance its advertising and marketing strategy.
This visual asset was utilized at trade shows and events to captivate audiences and was also distributed as an online showreel to maximize reach and impact.
Magazine advertising and editorials
I directed and executed marketing campaigns for Móz Designs across multiple prominent architectural and interior design publications, including Architectural Products, DDI, VMSD, Hospitality Design, Architectural Record, DWELL and Interior Design Magazine. A collaborative approach was used to work closely with business development cross-functional teams, including sales and design, to produce the printed and online ad assets that successfully promoted the brand in these key industry spaces.
Product line photography and visual concepts
Using the forces of nature as inspiration for Móz Metal Woodz new palette photography and marketing concepts. Earthy tones of brass, bronze, and copper form the foundation of native metals and natural wood that inspire new color offerings. Designers can now achieve the look of naturally-weathered steel or aged brass with appearance of wood using Móz lightweight solid-core aluminum materials.
